Back On The Block

2D ANIMATION  |  SOCIAL MEDIA CAMPAIGN  |  BASILICA BLOCK PARTY

Dubbed “Minneapolis’ hottest church party,” the Basilica Block Party has been raising funds for an iconic piece of the Minneapolis skyline since 1995. After a 2020 that left concerts and festivals rethinking everything, it would be no surprise if some packed up for good. For the Basilica Block Party, they knew returning to rock in 2021 wasn’t just possible, it was critical to their mission and fundraising goals.

Our team provided design and media relations support that soared over the already high bar set by past concert promotion materials. I focused on animating killer artist-centric social media content to spread the message that the annual concert was “Back on the Block” and ready for concertgoers and bands to party like never before.

Designer: Ryan Seaman

Animator: JJ Surkin

Art Director(s): Heath Rudduck